“There are no options”
Made-up sayings
Generalisation based on an individual case
The true people have a unified culture
Emotional rhetoric in factual issues
Leader doing physical work
War metaphors
“The people” without a definition
Sports metaphors
Opposing the elite
Us against them
“The people want...”
Oversimplifying a complex issue
Difficult issue brushed aside with a joke
Shifting attention to irrelevant matters
Fearmongering
“Other [leaders] are alienated from the people”
Nostalgic notions of nationality
Mention of basic values
Blaming the “dissidents”
“Threat to our language”
“My children...”
Colloquialisms or dialect
Shifting attention from actions to feelings
A certain group is not part of “the people”